Art Direction, Experiential, Higher education, Signage design, wayfinding
Led the Alloy5 design team with architects on a campus survey where we reported and mapped out over 150 existing signs over north, south, and the graduate center campus as the first phase of this WCU signage redesign project. Worked alongside the University’s architects and interior designers to accomplish a refresh that took a dated campus to a more cohesive and streamlined experience. Redesigned campus maps, way-finding, building, and directional signage.